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Spiralytics

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Spiralytics

Spiralytics offers a SaaS product that integrates data from all of the customer’s marketing platforms into a single, easy-to-use dashboard. This way, users can access real-time information to assess and track their marketing channels and take immediate action.

Problem

  • Complex management of multiple channels: Juggling various marketing platforms complicates tracking and assessing of data.
  • Limited monitoring: Most existing solutions focus on just a few tools, which results in an incomplete view of marketing efforts and makes it difficult to evaluate overall campaign success.
  • Uninformed marketing decisions: Fragmented data and incomplete insights prevent businesses from making informed decisions, leading to inefficiencies and missed opportunities​ for optimisation.

Solution

  • Comprehensive integration: Spiralytics brings together data from all of the customer’s marketing platforms into a user-friendly dashboard, providing timely and comprehensive insights for tracking and assessment of marketing channels​.
  • Real-time updates: The dashboard delivers up-to-date information, allowing users to immediately assess and track marketing performance and take prompt actions to optimise campaigns.
  • Enhanced collaboration: Spiralytics enables instant collaboration, allowing teams to make campaign adjustments easily–no internal meetings required, boosting efficiency and responsiveness.

Type

HR & Recruitment

Focus Area

Enterprise and Sustainability

Capital Raised (US$)

<1M

Operational HQ

Philippines

SECTOR

Big Data & Analytics, Enterprise Data & Software, and Online Platform

status

Current

founders

James Cassells Jr.

partnered

2017

exited

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